I am not intending to be cliché with a completely conventional beginning to my blog entry – but merely trying to make a point. Spam is content that we are sent over and over again, it is often unoriginal or even duplicated content that we have seen millions of times before across many different platforms.
It’s as constant and repetitive as Norman Cook and Riva Starr’s song;
According to Rao and Reiley spam refers to the unsolicited commercial email and related undesirable online communication. Spam can come in many forms and can be associated with almost any topic. The 5 main categories Spam content is used for includes;
– Personal Finance
However the common topics that are associated with spam is not what I want to discuss in detail today. I’m more interested in the different types of spam. Generally when we hear the word spam we associate it with email content. However as the intelligence of anti-spam software continues to grow and email users become more aware, purveyors of spam are beginning to look elsewhere. There are now many different types of unsolicited messages that are being sent to internet users.
So what are the different types of spam that exist?
- Email Spam – unsolicited e-mail
- Junk Fax Spam – unsolicited advertisements sent by fax
- Mobile Spam – unsolicited text messages
- Social Networking Spam – unsolicited content on various social media platforms
- Forum Spam – posting advertisements or useless posts on a forum
- Spamdexing – manipulating a search engine to create perception of website popularity
- Newsgroup Spam – advertisement and forgery on newsgroups
- Phishing Spam – imitating a legitimate organisation to acquire sensitive information for malicious reasons
- Malware Spam – content specifically designed to disrupt or damage a computer system
- Instant Messaging Spam – uses instant messengers for advertisements and extortion
- Comment Spam – comments to promote links coommercial services on blogs, articles. etc.
- Spam Blogs (SPLOGS) – artificially created blogs used to promote spam
Blog’s are perhaps the most recent online medium spammers are exploiting to promote their content. These fake blogs or ‘splogs’ often consist of plagerised content where spammers use scraping or duplicating methods in their blog posts. These splogs are created to for a number of reasons including; advertising and selling products,
promotion of affiliated websites, skewing search engine results and increasing ranking, as well as artificially boosting traffic and impressions.
Despite the increasing focus and awareness of spam and splogging, many internet users continue to click on these links and purchase advertised products. Cha-Ching! Cha-Ching!
A couple of questions for you;
- What type of spam have you been exposed to?
- Have you ever been fooled by a splog?
Get Rid of the Splog in your Blog!